Yuliia Kovalchuk
Driving DTC brands' growth with high-performance ad creative and data-driven strategy.
Full time/Part time/Project based
Remote
I am a results-driven Creative Director specializing in static ad design for direct-to-consumer (DTC) brands, with 5,000+ ad creatives produced for diverse...
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My Career Journey
1/2
Upwork
Ad Creative Designer — Performance Marketing
Jan 2022 - Present | 4y 8m
Maintained Top Rated status with a 100% Job Success Score, specialized in fixed-retainer engagements, served US and European DTC brands, managed weekly creative batches and performance-driven iteratio...
Self-employed
Freelance Creative Director — DTC Ad Creative
Jan 2021 - Present | 5y 8m
Produced over 5,000 static ad creatives for DTC brands, developed comprehensive creative strategies autonomously, managed concurrent pipelines across various verticals, analyzed Meta ad data for performance...
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Certifications & Qualifications
Hook Strategy & High-Performance Ad Creative Intensive
European Performance Marketing Institute2026
Advanced AI Creative Production & Automation
Warsaw Digital Academy2026
Creative Strategy for DTC & E-Commerce Brands
Kyiv Digital Marketing School2025
AI for Performance Marketing & Ad Creative
Krakow School of Digital Marketing2025
Meta Advertising & Paid Social Masterclass
ProMarketer Academy2024
Advanced Performance Creative for E-Commerce
European Digital Marketing Institute2024
AI Image Generation & Prompt Engineering
TechCreative Academy2024
Digital Marketing & Brand Strategy
Projector Institute2023
Professional Figma Masterclass
DesignLab Academy2023
Figma for Advertising & Creative Production
Hillel IT School2022
UI/UX Design Professional Certification
Digital Design Institute2021
Web Design & WordPress Development
WebDev Academy2021
Language(s) I speak
Ukrainian
Fluent
Russian
Fluent
English
Intermediate
Polish
Intermediate