Wardah Awais
Growth-focused content strategist driving results with AI and SEO expertise.
EMEA
Full time/Part time
Remote
Content Marketing Lead with over 3 years of experience managing end-to-end content strategy, SEO-driven writing, and AI-powered production. Proven leadership...
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My Career Journey
1/4
Datum Labs
Content Marketing Lead
Jan 2024 - Present | 2y 8m
Owned the entire content funnel, leading strategy, SEO, conversion optimization, and performance metrics. Managed a team of 4+ and budgets. Developed AI-powered workflows, reducing production time by 40%....
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Hashlogics
Senior Technical Content Writer
Jan 2022 - Jan 2024 | 2y
Created technical case studies and documentation, increasing leads by 18%. Utilized Ahrefs and SEMrush for SEO. Interviewed engineers for technical depth. Developed AI workflows, reducing draft time by...
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TX Dynamics
Content Marketer
Jan 2023 - Jan 2024 | 1y
Led SEO content strategy, growing organic reach by 20% and improving conversion by 12%. Performed competitive audits, content planning, and subject matter interviews. Produced multimedia content with product/design...
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Self Employed
Freelance Content Creator
Jan 2020 - Jan 2022 | 2y
Produced blog, social, and marketing content for independent clients. Built expertise in audience-focused writing, content planning, and client collaboration.
Systems Thinking
Organizational Skills
Coordinating
Ability To Meet Deadlines
Time Management
Innovation
Prioritization
Collaboration
Most proud of (2/3)
1st
Built and launched an AI-powered content workflow that reduced production time by 40%, freeing the team for strategy.
2nd
Led SEO content strategy that grew organic reach 20% and improved conversion 12% via audits, planning, and multimedia.
Career Highlights
1/1
Led cross-functional content operations; integrated AI, SEO and data
Built AI-powered content workflow, cut production time 40%
EMEA,
In my role coordinating content projects I led the design and rollout of an AI-powered workflow...
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My values
Innovation
Problem Solving
Creativity
Initiative
Education
University of Central Punjab
Software Engineering
Ongoing
Certifications & Qualifications
Snowflake Partner Network Sales Foundation Accreditation
Snowflake2026
Anthropic Academy: Claude API, Model Context Protocol, Agent Skills, and Claude Code in Action
2026
AI for Marketing and Prompt Engineering for Content
Coursera2025
Language(s) I speak
English
Fluent
Urdu
Fluent
Punjabi
Intermediate