Content Designer Jr specializing in copywriting, digital marketing, and branded storytelling, with experience at Portaticket, CISAN (UNAM), and freelance roles. Proven strengths in campaign planning, content optimization, and creative strategy, supported by robust graphic design and social media management skills. Driven by a passion for impactful communication, Vanessa leverages her academic background in Language and Communication to deliver high-impact marketing solutions and aspires to continue driving engagement through innovative content.

Planned and executed digital marketing campaigns and OOH advertising. Managed social networks, including content planning, scheduling, and publishing. Created both organic and promotional content for digital channels. Developed strategies aligned with brand positioning and engagement goals. Wrote promotional text for digital and external advertising. Developed creative concepts and brand messages for diverse audiences. Coordinated creative materials and multichannel campaigns with multiple teams. Optimized content using SEO and digital marketing best practices. Monitored metrics and proposed improvements to increase reach and engagement.

Content Designer Jr

Wrote copies for digital campaigns and promotional materials. Edited and proofread content for web and print. Created and optimized content with SEO and SEM strategies.

Copywriter & Content Creator

Edited and proofread academic and institutional publications. Designed graphic materials using Adobe Photoshop, Illustrator, and InDesign. Supported digital communication strategies and social media outreach.