Creative strategist turning audience insights into measurable digital growth.
Mexico City, MX
Full time
Hybrid
Digital Marketing and Content Strategy Specialist with 6+ years of experience leading digital content, SEO, audience analysis, and project execution across...
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My Career Journey
1/3
SERNA GROUP
Estratega de Contenido Digital & SEO
Jan 2023 - Present | 3y 9m
Developed and executed holistic content strategies focused on visibility, acquisition, and engagement; created multiplatform content tailored to diverse audiences and customer journey stages; conducted...
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BOEHRINGER INGELHEIM
Comunicación, Ética, Legal & Compliance
Jan 2022 - Dec 2022 | 11m
Developed digital communication strategies for intranet and internal channels in the pharmaceutical sector; translated complex, regulatory content into clear communications; managed digital channels, event...
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GRUPO EDITORIAL NOTMUSA
Redactora & Investigadora Editorial
Jan 2019 - Jan 2020 | 1y
Researched, wrote, and optimized digital and editorial content; tracked media and audience trends to identify editorial opportunities; managed digital and intranet content updates under tight deadline...
My values
Leadership
Communication
Results-Oriented
Teamwork
Compassion
Education
Universidad Nacional Autónoma de México (UNAM)
Lengua y Literaturas Hispánicas (Lingüística Aplicada)