Heading Sales and Business Development for DevCode Identity and DevCode Account Control. Responsible for market growth, partnership and deal management, client acquisition, onboarding and retention, expanding...

Owned all Betsafe CRM communications, developed annual marketing calendar, managed global and local events, monitored and analyzed email performance, developed KPIs, and reported on CRM effectiveness.

Developed agendas for SiGMA worldwide conferences, engaged industry leaders as speakers, maintained and expanded speaker database, managed conference planning, and collaborated with stakeholders including...

Managed affiliates in US, Canada, New Zealand, and Europe, overseeing acquisition, onboarding, and retention. Led player acquisition strategies, business research, competition analysis, and commercial...

Managed affiliation program for leading US Sportsbook and Horse Racing operator. Oversaw partners in Europe, US, Ontario, and LatAm, including acquisition, onboarding, and retention. Developed player acquisition...

Developed and optimized brand strategy for DACH market, managed stakeholders and third-party negotiations, led digital marketing, CRM, social media, and design teams. Managed annual marketing strategy...

Managed all BetStars CRM communications, planned and optimized CRM marketing strategies, developed annual marketing calendar, managed campaign calendar, set up procedures for campaign execution, conducted...

Created promotional emails in Salesforce in 18 languages, QA of emails, A/B testing, launched and tested promotional communications and landing pages, executed campaigns using various marketing tools.