Spearheaded marketing across Paradigm Group and subsidiaries, driving cohesive brand strategy and high-impact campaigns internationally. Optimized multi-million-euro budgets, maximizing ROI through digital...

Developed and executed go-to-market strategy for B2B expansion into multiple markets. Conducted market research on regional adoption and regulatory requirements. Designed phased marketing plan with education-led...

Created and executed digital strategies for global clients including Intel and Expedia. Oversaw Intel’s Career site, integrating digital tools and monitoring engagement. Led Employer Branding division,...

Developed and executed strategic marketing campaigns across multiple channels. Implemented market share promotions for social and offline media. Used influencer marketing for events and collaborated on...

Initiated and executed digital and media promotions for AirAsia APAC. Developed design guidelines and best practices for brand consistency. Led rebranding campaigns and created novel social media strategies...

Worked with account teams to translate customer insights into performance strategies. Set SOPs and analyzed daily metrics to improve quality. Integrated new categories Pan India and led campaigns increasing...

Worked on projects in the Aerospace vertical for Bell Helicopters and Honeywell. Solely responsible for Internal Quality Assurance for a client project.