Mihaela Gračanin
iGaming & UX writer: research-driven SEO content that clarifies regulation and boosts growth
Full time/Part time
Remote
I am a Digital Copywriter and UX Content Strategist with 4+ years of experience creating user-focused content for SaaS platforms, digital products, and...
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My Career Journey
1/3
iGamingToday.com
Freelance Journalist & Industry Writer
Jan 2024 - Present | 2y 7m
Produced research-driven articles on global iGaming markets, translated complex regulatory updates into clear explainers, tracked licensing and compliance across jurisdictions, covered responsible gambling...
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Infomedia
Digital Copywriter (UX & Product Content)
Jan 2022 - Present | 4y 7m
Designed UX microcopy and onboarding flows to increase product adoption, created engagement and lead-generation content, used analytics and user behavior data to optimize messaging, led cross-functional...
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Logik Labs
SEO & Content Strategist
Jan 2023 - Jan 2026 | 3y
Researched and wrote SEO-focused articles on global iGaming markets and industry developments, simplified complex gambling regulations into accessible content, monitored licensing and compliance for timely...
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Creativity
Curiosity
Collaboration
Support Colleagues
Knowledge Transfer
Innovation
Adaptability
Delivery Focused
Most proud of (3/3)
1st
Introduced cross-functional AI workflows at Infomedia, combining prompt templates and editorial guardrails to boost efficiency and consistency
2nd
Automated a content workflow during an internal hackathon using AI prompts, launching my prompt-engineering practice and prototypes
3rd
Built a structured research and verification process to make complex iGaming content accessible and keep iGamingToday.com in Google's top 3 pages
Career Highlights
1/1
Cross-functional contributor at Infomedia (prompt engineering & automation)
Launched AI-driven content workflows to boost editorial efficiency
Bosnia & Herzegovina, 2021
At Infomedia I led the design and rollout of AI-powered content workflows to address the challenge...
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Fun fact about me
I once automated a content workflow during an internal hackathon - a small experiment that unexpectedly became my favourite side project.