Mario Carreón Español
Driven by creativity, detail, and a passion for shaping standout content.
Mexico City, MX
Full time
On-site/Hybrid/Remote
Creative professional specializing in copywriting, content strategy, and editorial oversight. Most recently a Copywriter & Content Specialist at Area 6,...
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My Career Journey
1/4
Area 6
Copywriter & Content Specialist
Aug 2022 - Present | 4y 2m
Mexico City, MX
Led planning and creation of social media content, contributed copy to UX-focused projects, authored CRM and print materials, and performed detailed orthotypographic proofreading across various brand ...
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Tartamiel Pastelería Francesa
Marketing Coordinator
Mar 2018 - Jul 2022 | 4y 4m
Mexico City, MX
Developed social media calendars, managed internal communications, administered websites and Facebook Ads, and produced digital campaign and online sales reports.
Editorial Trillas
Copy Editing Coordinator
Jun 2015 - Feb 2018 | 2y 8m
Mexico City, MX
Oversaw copy editing and editorial quality control for printed publications, ensuring consistency and accuracy. Led rigorous review of translated materials.
hellofood.com
Content Coordinator
Jan 2014 - Feb 2015 | 1y 1m
Mexico City, MX
Managed Latin American web content creation, implemented quality control measures, and coordinated a regional content team to achieve high editorial standards and objectives.
Writing
Detail Oriented
Ideation
Collaboration
Coordinating
Quality Control
Communications
Planning
Active Learning
Most proud of (2/3)
1st
Challenged and improved Area 6's new GEO strategy by initiating cross-functional meetings between creatives and planners to preserve what worked
2nd
Redesigned Tartamiel's website, aligning it to business goals to achieve new positioning and increase productive visits.
Career Highlights
1/1
Cross‑functional alignment between Creative and Planning
Improved GEO strategy to preserve Area 6 strengths
Mexico City, MX, 2026
When a new GEO strategy threatened to discard effective practices in Area 6, I challenged the...
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My values
Creativity
Communication
Teamwork
Initiative
Results-Oriented
Education
UNAM (National Autonomous University of Mexico), School of Philosophy and Letters
Latin American Studies
Ongoing
Certifications & Qualifications
UX Writing
Coder House2026
UX Experience Design
Google (Coursera)2026
Digital Marketing Foundations
Educación IT2026
Search Engine Optimization (SEO)
Educación IT2026
Writing for Sales (Copywriting)
Maider Tomasena2026
WordPress Management
Academia WordPress2026
Language(s) I speak
Spanish
Fluent
English
Intermediate