Led media buying, planning, and analytics for top brands in CPG, entertainment, financial services, and retail, focusing on biddable platforms. Developed digital media strategies with 35% ROI increase,...

Led strategic marketing initiatives for the CPG ads vertical, focusing on growth acceleration, brand positioning, and campaign effectiveness. Developed and executed integrated digital marketing strategies,...

Created and executed performance marketing strategies, developed and managed prospecting and remarketing campaigns, optimized campaign budgets for strong ROI and CAC, and implemented initiatives for new...

Defined advertising strategies, led market research and A/B testing, managed digital campaigns to increase brand awareness, website traffic and sales, and ensured optimal ecosystem performance. Managed...

Defined campaign objectives and strategies, analyzed consumer behavior, supervised campaign execution, evaluated KPIs, prepared budgets, and proposed improvements, focused on innovation in investment growth...

Planned and implemented digital ad campaigns on social and Google Ads. Managed campaign analytics, optimization, A/B testing, measuring user behavior, campaign supervision and ongoing optimization.

Oversaw marketing management. Developed strategic and performance-driven digital media plans. Led client management, consumer research, innovation proposals, and social media, Google Ads, programmatic,...