tools for Operations, mobile apps for HVAC technicians, system architecture and user flows, digital twin experiences, predictive analytics, and monitoring dashboards. 

Working closely with Product, Engineering, clients and Operations, I translated complex technical requirements into intuitive workflows that teams could use every day. This experience taught me that great product design starts with understanding the entire system not just the interface and aligning different teams around a shared product vision.

Design Lead at SmartGreen — cross-functional workshops & trade-off mapping

Built an IoT Platform from Scratch and Aligned Cross-Functional Teams

One defining moment in my career was joining a startup-like team at Baker Hughes, where we built an industrial ERP platform from scratch. I owned reporting dashboards for operation rooms, designed core services, and initiated the design system. That experience taught me to think beyond individual screens and focus on creating scalable systems that solve complex operational problems.

Design Lead at Sibintek Baker Hughes — user research, rapid prototyping, design system

Shifted practice to problem-first prototypes with AI-assisted validation

Led a cross-functional platform redesign, aligning Product, Engineering, and Operations through workshops to prioritize user outcomes.

Converted complex discussions into clear user flows and clickable prototypes, focusing teams on the problem and enabling confident shipping.