Hugo Maya
Creative copywriting that connects brands and audiences with cultural relevance.
Mexico City, MX
Full time/Part time/Project based
Remote/Hybrid
Senior Copywriter and Creative Strategist with 7+ years of experience in digital, social, and branded content for both local and global brands. I excel...
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My Career Journey
1/5
Brazino777
Senior Copywriter
Mar 2024 - Aug 2026 | 2y 5m
Mexico City, MX
Created localized copy for CRM and digital communication, managed promotional and engagement messaging for sportsbook and casino audiences in the Mexican market, developed content around major sports and...
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Think y
Senior Copywriter
Jan 2022 - Mar 2024 | 2y 2m
Mexico City, MX
Developed creative concepts and copy for integrated digital campaigns across social media, influencer marketing, and branded content, transformed campaign strategies into engaging ideas, created presentations...
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Grupo Bimbo
Global Internal Culture & Content Creative Supervisor
Oct 2020 - Jan 2022 | 1y 3m
Mexico City, MX
Developed communication strategies and content for a global organization across various digital channels, translated business priorities into clear communication for diverse audiences, created multi-channel...
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Agüita de Limón
Senior Copywriter
Jun 2019 - Sep 2020 | 1y 3m
Created copy and creative concepts for influencer marketing campaigns, adapted messaging for different audiences, creators, and formats.
Arrechedera y Claverol (Dentsu)
Copywriter Jr. & Sr.
Jul 2017 - Jun 2019 | 1y 11m
Wrote copy for various formats including digital, web, radio, TV, point-of-sale and branded content, ensured brand consistency across platforms, collaborated with creative teams on integrated campaign...
Creativity
Communications
Cultural Sensitivity
Collaboration
Creative Problem-Solving
Most proud of (2/3)
1st
Developed messaging for the FIFA World Cup, solving a high-profile brand challenge and aligning global audiences.
2nd
Led internal communication strategy and multi-channel content for Grupo Bimbo, shaping messaging across global teams.
