Transforming ideas into compelling stories with strategic creativity and clarity.
Mexico City, MX
Full time/Part time/Project based
Remote/Hybrid
I am a creative strategist and copywriter who fuses compelling storytelling with strategic vision. With over ten years in the industry, I have driven impactful...
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My Career Journey
1/9
DiDi LATAM - Eyxo
Copywriter & UX Writer
Jan 2023 - Present | 3y 4m
Mexico City, MX
At DiDi LATAM, I devised compelling UX copy and innovative campaign content that seamlessly bridged digital experiences with engaging storytelling. My efforts strengthened user interactions and deepened...
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Freelance
Copywriter & Creative Strategist
Jan 2023 - Present | 3y 4m
Mexico City, MX
Through my freelance work, I deliver tailored creative strategies and content solutions that blend storytelling with strategic insight, continuously adapting my approach to meet client needs and industry...
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Warner Bros. Discovery HBO MAX
Editorial Copywriter - Global Campaigns Team
Jan 2021 - Jan 2023 | 2y
Mexico City, MX
At Warner Bros. Discovery HBO MAX, I led initiatives that revamped localized copy, aligning our global strategy with regional cultural insights. My work not only enhanced audience engagement but also drove...
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Prime Video LATAM - The Juju
Creative & Copywriter
Jan 2022 - Jan 2023 | 1y
Mexico City, MX
At Prime Video LATAM, I crafted culturally attuned social media strategies that resonated with diverse Latin American audiences, driving higher engagement and deepening brand connection through tailored,...
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Marriott - Monks
Creative & Copywriter
Jan 2021 - Jan 2022 | 1y
Mexico City, MX
At Marriott, I adapted global luxury narratives with a local twist, creating digital and social content that captured the premium brand essence while resonating with a discerning audience.
Volaris
Sr Creative Copywriter
Jan 2020 - Jan 2021 | 1y
Mexico City, MX
At Volaris, I refined digital copy that not only increased engagement and conversion rates but also established creative guidelines and data-driven optimizations to elevate our campaign performance.
TV Azteca
Senior Creative Strategist
Jan 2019 - Jan 2020 | 1y
Mexico City, MX
At TV Azteca, I conceptualized and executed strategic marketing campaigns that combined rigorous research with creative flair, delivering innovative ideas for top brands like Marinela, Netflix, Amazon,...