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Hagay Ben Zaken
Driving sales transformation and strategic growth in global FMCG markets.
Rehovot, IL
Full time
Hybrid/On-site
Senior Commercial Executive with over 15 years' experience leading sales, trade, and Go To Market strategies for global FMCG companies. Demonstrated success...
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My Career Journey
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1/6
Army
Combat unit
- Present | N/A
Strauss group
VP of Sales & Trade
Jan 2024 - Present | 2y 4m
Co-leading company-wide sales methodology with full accountability for growth and performance. Implemented advanced sales models and organizational transformation in response to market changes. Full responsibility...
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British American Tobacco
VP Strategy, Trade & Sales
Jan 2016 - Dec 2023 | 7y 11m
Executive leader translating global strategy into high-impact local execution. Owned end-to-end Sales, Trade & Go To Market strategy, leading complex negotiations and multimillion Dollar trade agreements....
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British American Tobacco
VP Sales
Jan 2013 - Dec 2015 | 2y 11m
Commercial leader with full P&L ownership, leading sales plans for distribution growth, market share, and profitability. Established strategic partnerships with retail chains and market stakeholders. Managed...
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British American Tobacco
Head of Marketing & Sales MGR
Jan 2010 - Dec 2012 | 2y 11m
Led marketing and sales operations with large budgets, expanding customer base and strengthening key accounts. Developed incentive and loyalty programs, executed commercial plans across thousands of points...
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L&S
Sales Manager
Jan 2000 - Dec 2009 | 9y 11m
Devised and executed sales strategies at regional and customer levels, leading to consistent growth. Managed key customer relationships and field execution to deliver volume, distribution, and visibility...
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Education
Peres Academic Center
Economics and Business Administration
Ongoing
Certifications & Qualifications
Sales Management Course
2026
Business Development and Strategy Course
2026
Brand Management Course
2026
Marketing and Sales Methodology Course
2026
Global Methodology facilitator Training Course
2026
Marketing Course
2026
Senior Management Course
2026
Negotiation Management Course
2026
Language(s) I speak
Hebrew
Fluent
English
Fluent