Eyal Perlson
Data-driven B2B SaaS marketing leader driving growth and brand transformation.
Tel-Aviv, IL
Full time
On-site/Hybrid
Experienced marketing executive with over 13 years in B2B SaaS and technology sectors. Led marketing and brand transformation at Brother’s Keep, Equalum,...
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My Career Journey
1/4
Brother’s Keep
Head of Marketing
Apr 2024 - Present | 2y 1m
Tel Aviv, IL
Built the company’s first structured marketing and growth strategy, including demand generation, messaging, content marketing, and sales enablement. Developed strategic and channel partnerships to drive...
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Multiple Startups
Marketing & Brand Consultant
Jul 2023 - Jul 2024 | 1y
Built new brands and successfully rebranded several startup and mid-sized tech companies, including new messaging, logo, website, and client-facing materials. Developed full funnel marketing strategy &...
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Equalum
VP of Marketing
Jan 2022 - Jan 2023 | 1y
Tel Aviv, IL
Led global marketing strategy across brand, product marketing, and demand generation. Rebuilt company brand including new website, messaging, and sales enablement assets. Implemented inbound demand generation...
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Morningside/Questel
VP of Marketing
Jan 2017 - Dec 2021 | 4y 11m
Launched inbound & outbound campaigns that led the company from $30mm to $80mm in revenue and scaled the company into an industry leader (top 10 IP software company in N. America). Implemented product...
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Research
Analytical Skills
Most proud of (3/3)
1st
Helping Morningside transform into top 10 IP software company in North America
2nd
Generating 400k of pipeline for Brother's Keep in my first year
3rd
Successfully rebranding Equalum into a data transformation leader acquired by Google
Career Highlights
1/1
Journalists at Equalum
Journalist Roundtable
Tel Aviv-Yafo, IL, 2023
Invited several European journalists to Equalum's offices to unveil our new product offerings....
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Fun fact about me
I'm a World War 2 expert
