Erick García y García
Digital marketing leader driving engagement & brand growth through innovative strategies.
Mexico City, MX
Full time
Hybrid/On-site/Remote
Digital marketing and communications specialist with over 10 years of experience leading multidisciplinary teams and deploying strategies for engagement,...
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My Career Journey
1/6
Grupo Quiero Casa
Digital & Copywriting
Sep 2021 - Present | 4y 11m
CDMX, MX
Updated website and social media channels, created and optimized ads for multiple platforms, led creation and optimization of landing pages, provided insights and KPI analysis, organized team, managed...
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Analistas / Amo el béisbol
MKT Digital Coordinator
Jul 2021 - Nov 2021 | 4m
Positioned 'Analistas' as the sports media outlet with the highest engagement in Mexico and second in Latin America.
EBC
Jefe de Mercadotecnia
Feb 2017 - Sep 2021 | 4y 7m
Developed and supervised commercial and communication projects for 14 campuses, aligned institutional narrative, provided training in CRM/ERP, managed external agencies, authored undergraduate courses,...
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HIR Impulsores Inmobiliarios
MKT Digital Manager
Nov 2018 - Jan 2021 | 2y 2m
Developed strategy and organization for new businesses, updated website, social media and blogs, managed Google Ads, Facebook Ads, reported insights and KPIs, improved UX, developed 2 new business lines...
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Analistas / Amo el béisbol
MKT Digital Coordinator
Feb 2017 - Nov 2018 | 1y 9m
Positioned 'Analistas' as the sports media outlet with the highest engagement in Mexico and second place in Latin America.
Juanfutbol
Storyteller y Social Media
Sep 2014 - Feb 2017 | 2y 5m
Delivered persuasive copywriting, organized teams, developed strategies to reinvent online media.
Education
Ciencias de la Comunicación
Ongoing
Certifications & Qualifications
Diplomado en Marketing Digital
2026
Google Ads & Analytics
2026
SEO & SEM
2026
Design Thinking
2026
Gestión de proyectos
2026
Diplomado en Habilidades Gerenciales en la EBC
EBC2026
Inteligencia Artificial aplicada al marketing
2026
Storytelling en el Mkt Digital
2026
Language(s) I speak
Spanish
Fluent
English
Intermediate