Dynamic Brand Communication and Business Partnership professional with significant experience in the Israeli market. Has led GTM strategies and partnered with cross-functional teams to deliver regional success for international tech, gaming, and lifestyle brands. Skilled in executing large-scale brand activations and fostering strategic business growth. Adept at localizing global narratives and driving digital engagement, with a strong record in partnership formation and commercial outcomes. Motivated to continue translating brand vision into measurable business impact.

Led cross-functional teams to deliver marketing campaigns for international tech brands, increasing market penetration by 15% YoY. Managed partnership lifecycles from GTM strategy to optimization. Monitored and reported Brand Health KPIs including Brand Momentum and Share of Search.

Strategic Partnerships Manager

Coordinated digital brand activations and on-ground consumer experiences for product launches. Developed culturally relevant content for digital platforms, increasing engagement by 25%. Managed agencies and suppliers to maintain brand consistency and deliverables within budget. Supported DTC traffic with omni-channel campaign planning.