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Mastering copywriting with AI

Copywriter with over 3 years of experience crafting compelling content for diverse industries including retail, pharmaceutical, construction, and restaurant sectors. Recent roles at Jellyfish Digital and Teran / TBWA involved developing multi-channel campaigns, collaborating with cross-functional teams, and leveraging analytics to optimize strategies. Recognized for increasing open rates and ensuring high-quality standards for major brands. Driven by a passion for storytelling, continuous learning, and delivering impactful results through creative and data-informed approaches.

Wrote various copy tailored to client objectives and formats, increasing open rates by 10% in the first month. Ensured newsletters for Walmart, Bodega Aurrera, Cashi, and Sam's met quality standards. Utilized platforms such as push notifications, SMS, and WhatsApp. Leveraged data from Igni to identify improvement areas and propose solutions.

Copywriter

Redacted copy for multi-channel campaigns in English and Spanish for brands like USG, Lab. Le Roy, and Sirloin Stockade USA. Collaborated with art, media, and planning teams to develop creative concepts. Analyzed digital platform analytics with the Data team to generate new strategies and monitor KPIs. Generated user response documents and managed client-provided and newly created content.