Christian Villarroel
Performance-driven full funnel marketing leader with LATAM and North America experience.
Mexico City, MX
Full time
On-site/Hybrid/Remote
Marketing leader with 10+ years' experience driving brand equity, revenue, and growth across LATAM, US, and Canada. Specializes in orchestrating full-funnel...
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My Career Journey
1/6
STORIA Flooring
Marketing Head
Nov 2025 - Present | 9m
Miami, US
Led end-to-end marketing strategy for a luxury flooring and design brand. Managed full-funnel growth, paid media, and Shopify website strategy, focusing on lead generation, SEO, conversion rate optimization,...
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Paradero Hotels
Field Marketing Manager
Dec 2022 - Nov 2025 | 2y 11m
Mexico City, MX
Led marketing team and strategies across brand, PR, digital, and performance for revenue and direct booking growth. Achieved high ROAS, built brand equity in North America, managed global agency relationships,...
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Huawei
Marketing Manager - LATAM
May 2021 - Dec 2022 | 1y 7m
Mexico City, MX
Directed LATAM marketing for AppGallery and Mobile Services, managing campaigns across seven countries. Drove user acquisition, paid media, and content strategies regionally. Strengthened Huawei’s digital...
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Interauto
E-commerce and Digital Marketing Coordinator
Oct 2017 - Jan 2021 | 3y 3m
Puebla, MX
Led digital transformation and e-commerce operations across Amazon, Mercado Libre, and Shopify. Enhanced campaign ROI, traffic, and sales through digital sales channels and marketing activations. Represented...
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Iman Business Group
SEM and SEO Strategist
May 2017 - Oct 2017 | 5m
Puebla, MX
Managed Meta and Google Ads campaigns for B2B/B2C, developed holistic SEO strategies covering content, backlinks, UX, and metadata for improved search performance.
Constructora Andresons
Marketing Analyst
Jun 2016 - Jan 2017 | 7m
Puebla, MX
Led digital marketing, social media, website optimization, content, lead generation, and employer branding for the corporate brand and sub-brands.
