Ben Parody
Driving business growth through data visualisation, analytics, and strategic leadership.
Gibraltar, GI
Full time/Project based/Part time
Remote/Hybrid/On-site
A seasoned iGaming professional with over 16 years of experience, Ben Parody excels at the intersection of data analytics and commercial decision-making,...
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My Career Journey
1/9
Traffic Lab (Afffiliationn)
Head of BI & Analytics
Jan 2025 - Present | 1y 4m
Copenhagen, DK
Managing and mentoring a team of 5 analysts and 1 data scientist across multiple locations. Designed and implemented technical, reporting, and monitoring roadmaps. Oversaw new Data Warehouse build in Google...
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Project Work (B2C, Online Gaming)
Project Consultant
Jul 2024 - Oct 2024 | 3m
Gibraltar, GI
Assisted with Casino and Sportsbook Back-Office migrations from FSB to Pragmatic Solutions. Audited existing analytics and suggested improvements. Generated BI roadmap for 2025 for a small B2C operati...
Entain (B2C, Online Gaming)
Project Consultant
Jan 2024 - Mar 2024 | 2m
Gibraltar, GI
Established team structure for Sportsbook Commercial team after restructure. Implemented processes for UK and Europe teams. Created and implemented weekly and monthly reporting to senior management.
Yolo Group (B2B, Online Gaming)
Head of BI
Oct 2021 - Nov 2023 | 2y 1m
Tallinn, EE
Established and led a 5-member BI team across three business units. Managed reporting and data visualisation for Providers and Aggregator. Led Alignment Project for B2B, simplifying hierarchy structures....
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Pragmatic Play (B2B, Online Gaming)
Head of Analytics
Jun 2020 - Oct 2021 | 1y 4m
Gibraltar, GI
Managed a BI team of 20 across 4 countries. Oversaw ETL, data warehousing, validation, analytics, and BI roadmap. Optimised data flow and pipeline. Enhanced KPIs in Qliksense and consolidated reports....
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NetEnt (B2B, Online Gaming)
Senior Commercial Analyst
Oct 2017 - Jun 2020 | 2y 8m
Malta, MT
Enhanced commercial and financial reporting with Power BI and Excel. Led weekly meetings for commercial teams. Developed customer-ready Power BI presentations. Implemented tools for efficiency and integrated...
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Betsson Group (B2C, Online Gaming)
Senior Financial Analyst
Jan 2017 - Oct 2017 | 9m
Malta, MT
Monitored company costs to ensure ROI targets. Implemented cost reduction strategies. Conducted variance analysis and assisted in building annual operating budget. Loaded monthly KPIs and calculated VIP...
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LadbrokesCoral (B2C, Online Gaming)
Reporting Analyst
Apr 2014 - Dec 2016 | 2y 8m
Gibraltar, GI
Prepared Weekly Trading Report and ensured data integrity. Investigated variances and provided analysis. Created dashboards and updated Data books. Improved manual reporting process. Monitored bonus spent...
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BetClic Everest Group (B2C, Online Gaming)
Financial Analyst
Sep 2011 - Apr 2014 | 2y 7m
Malta, MT
Produced weekly and monthly advanced reports with commentary. Led KPI reporting for three brands. Provided Cost Centre reporting and managed CAPEX budget. Participated in Budgetary and Reforecast processes....
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Data Reporting
Management
Education
Chartered Management Institute
Management and Leadership Diploma Level 5
2016
Association of Accounting Technicians
Professional Accounting Diploma Level 4
2007
company_logo
Gibraltar College
Economics & Advanced Business Studies GNVQ Level
2006
Certifications & Qualifications
Advanced MySQL Querying
Maven Analytics2026
Advanced MySQL Database Administration
Maven Analytics2026
Data Science & Machine Learning
Maven Analytics2026
Neural Networks & Deep Learning
Maven Analytics2026
Prompt Engineering Masterclass
Maven Analytics2026
Gen AI & LLMs
Maven Analytics2026
Gen AI Essentials
Maven Analytics2026
Cloud Basics (AWS, Azure, GCP and Snowflake)
Maven Analytics2026
ChatGPT for Data Analytics
Maven Analytics2026
Critical Thinking in the Age of AI
Maven Analytics2026
Data & AI Ethics
Maven Analytics2026
Microsoft Copilot for Excel
Maven Analytics2026
Advanced Excel Dashboard Design
Maven Analytics2026
Financial Modelling
Maven Analytics2026
Language(s) I speak
English
Fluent
Spanish
Intermediate