Rebuilt the marketing ecosystem, doubling business KPIs within 12 months through creative digital strategies and data analysis. Steered overall marketing strategy, reporting directly to the CEO and board,...

Directed full-scale marketing strategy, digital transformation, and content/PR strategy. Managed website and social presence, led high-profile media collaborations, executed data-driven campaigns optimizing...

Managed innovation-focused entrepreneurship projects, assessed investments, authored strategic documents, and coordinated collaboration among entrepreneurs, investors, and third sector partners. Led a...

Oversaw a 10 million NIS budget, managed 60 employees, generated revenue via business collaborations, and ensured regulatory compliance. Coordinated closely with university administration and national...

Built brand identity, created sub-brands and a mascot, developed promotional products, managed events and physical branding. Supervised content, production, advertising, and oversaw procurement.

Established and managed digital assets for lead generation, led the company’s rebranding efforts, built marketing partnerships, and introduced digital tools to employees.

Managed digital marketing budgets for major clients, planned and allocated budgets as per client requirements, collaborated with creative and performance teams across multiple campaigns.

Oversaw copywriting, media planning, production, and execution of IDF’s promotional campaigns across TV, radio, print, and digital for domestic and international audiences.