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Atalia Itzcovich
Strategic, data-driven marketing leader blending creativity with performance for brand growth.
Tel Aviv-Yafo, IL
Full time
On-site/Hybrid/Remote
I am a strategic and data-driven marketing leader with extensive experience in global B2C and B2B marketing across tech-driven industries. My recent roles...
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My Career Journey
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1/5
Ripples
Digital Marketing Manager
Jan 2022 - Present | 4y 4m
Led the global Go-to-Market digital strategy, aligning marketing goals with sales targets. Managed the company’s direct-to-consumer online store, overseeing catalog, pricing, and promotions. Managed all...
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Alma
Digital Marketing Manager
Jan 2013 - Jan 2022 | 9y
Operated within the global aesthetics and professional beauty ecosystem, collaborating with dermatologists, aesthetic clinics, and global distributors while shaping the brand’s digital presence. Defined...
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Spiral Solutions
Media Buying Team Leader
Jan 2009 - Jan 2013 | 4y
Recruited and led the media buying team, managing budgets, media planning, and advertising strategies. Identified and negotiated with media platforms, tracked performance, and implemented optimization...
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Spiral Solutions
Media Buyer
Jan 2008 - Jan 2009 | 1y
Brand Manager
Brand Manager
Jan 2006 - Jan 2008 | 2y
Education
Ruppin Academic Center
Business Administration, Marketing Major
Ongoing
Certifications & Qualifications
GCMO - Gen AI Optimization: From AI search to GEO
2025
Microcopy
2023
Professional SEO Course
Ask Pavel2022
Language(s) I speak
Hebrew
Fluent
English
Fluent