Asaf Gartenberg
Multidisciplinary product thinker passionate about strategy, AI, and user experience.
Tel Aviv-Yafo, IL
Full time
On-site/Hybrid
Multidisciplinary and analytical product thinker with hands-on experience in product development at NICE and Amazon. Skilled in user research, persona...
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My Career Journey
1/5
Independent Amazon Brand Store
Founder
- Present | N/A
Developed branding, marketing strategy, GTM positioning, conducted market research and competitive analysis to validate product opportunities and optimize product-market fit.
NICE (via Reichman University)
Product Management Program
Jan 2025 - Present | 1y 7m
Conducted user research and persona mapping to optimize prompt testing flow. Collaborated with PMs on GenAI Prompt Editor, enhancing usability for engineers, and proposed features to improve testing accuracy...
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Independent Projects
GitHub Product Case Studies & AI Projects
Jan 2026 - Present | 7m
Analyzed Wolt's restaurant discovery, diagnosing key structural limitations and designing GroupMatch with a full UI flow. Built an AI agent for LinkedIn job-match, integrating real-time scraping and rubric-based...
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University Startup Competition
Winner
Jan 2024 - Jan 2024 | 0m
Led product and market analysis to position a solution and win the university-wide competition.
IDF
Tank Commander
Jan 2016 - Jan 2019 | 3y
Led combat teams under high-pressure, ensuring effective communication and objective execution. Recognized for significantly improving team performance.
