Owned positioning and GTM strategy, developed customer-facing positioning hypotheses, led B2B pivot and phased rollout, managed founder branding, brand direction, and product-experience documentation.

Owned social media, growth, and content marketing from scratch, developed sales playbook, drove cold outreach campaigns with high open and reply rates, produced collateral, and led investor pitch deck...

Partner as an embedded growth and marketing lead with early-stage startups, owning strategy across positioning, GTM, content, sales enablement, and fundraising collateral for various sectors. Built AEO...

Spearheaded digital marketing and content, increasing engagement by 40%. Ran retention campaign generating ₹8.3 Cr in sales, led webinars and campaigns improving conversions, and owned investor relations...

Boosted Twitter engagement and LinkedIn followers, increased website traffic and conversions, and improved mobile app engagement through targeted content strategies across IoT, NFT, and related sector...

Directed social media strategy leading to improved engagement and follower growth. Drove thought leadership campaigns increasing awareness, and boosted client onboarding through behavioral insights and...

Created 96+ email campaigns with high open and reply rates, ensured copy accuracy via research, and built effective funnels with design and marketing collaboration.

Led editorial, design, and marketing teams, established brand guidelines, improved content quality and output, and grew organic traffic through SEO initiatives.

Boosted brand visibility via campaigns, built international client relationships, and acted as liaison for campaign success and client satisfaction.