B2B content lead (AI, BPO, CX) — built LinkedIn CX newsletter praised globally.
Warsaw, PL
Full time/Part time/Project based
Remote
I lead end-to-end English B2B content strategy at Conectys, overseeing editorial pipelines, campaigns, and global positioning in AI, BPO, CX and Trust...
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My Career Journey
1/7
Conectys
Digital PR Manager/Content Lead
Dec 2022 - Present | 3y 9m
Led end-to-end English B2B content strategy for Conectys across AI, BPO, CX and Trust & Safety; built editorial pipelines, research plans, SME interviews, and AI-search optimisation. Developed sales-enablement...
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Asseco Business Solutions
Marketing Communication Coordinator
Mar 2018 - Nov 2022 | 4y 8m
Spearheaded global content strategy and product positioning for FMCG technologies; created product messaging, sales collateral, and marketing content for international launches. Authored technical thought...
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Asseco Business Solutions
Public Relations Coordinator
Mar 2014 - Feb 2018 | 3y 11m
Managed PR, corporate communications, and marketing campaigns for ERP and sales support solutions. Oversaw media relations, press materials, and PR messaging. Created articles, white papers, and case studies....
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Asseco Business Solutions
Marketing Specialist
Jun 2006 - Feb 2014 | 7y 8m
Supported PR, marketing, and investor relations for the company’s IT solutions. Developed communication materials and managed content, media relations, advertising, and sales support. Coordinated projects...
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Beko Global
Marketing Specialist and Trade Director Assistant
Jul 2004 - May 2006 | 1y 10m
Warsaw, PL
Metro Warszawskie
Public Relations Specialist
Dec 2003 - Jun 2004 | 6m
Warsaw, PL
Reader's Digest Przegląd
Public Relations Specialist
Sep 2002 - Nov 2003 | 1y 2m
Warsaw, PL
Most proud of (3/3)
1st
Created a content calendar from scratch and managed IT solo, aligning content with company goals and brand voice.
2nd
Led the CX newsletter praised as the best business newsletter globally.
3rd
Drove significant improvement in website visibility, including establishing the site's first LLM presence.
Career Highlights
1/3
Sole content manager — established editorial process
Built content program and calendar from scratch
Warsaw, PL,
In my role leading content I created the company’s first content calendar from scratch and ran...
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Creator & editor — LinkedIn CX newsletter
Launched LinkedIn CX newsletter praised globally
Warsaw, PL,
In my role as newsletter creator I launched and edited a LinkedIn CX newsletter that was praised...
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Led initial LLM integration to improve discoverability
Boosted website visibility by introducing first LLM presence
Warsaw, PL,
In an effort to improve discoverability I introduced the site’s first LLM presence, integrating...
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Fun fact about me
I once launched a newsletter from scratch that readers praised as the best business briefing in the world.